Attach candies to make eys and nose an pretzels for antlers to marshmallow for making a cupcake topper.
Create reindeer face or 3D sculpture with fondant to top on the cupcake.
Present a DIY cupcake topper kit to kids so they can make their own reindeer cupcake toppers.
Cover cupcakes in shredded coconut and add chocolate or candy eyes and pretzel antlers.