Their story began with a whisper from the past – pilot bread, a tough biscuit that sailors carried on long voyages. Wheat Thins wanted to offer a tastier adventure, a crunchy companion for every journey.
"A Nabisco Original: Fewer Ingredients, More Taste" – that was their early motto, singing praises of the simple things. Less fuss, more flavor, and a happy dance for your taste buds.
Even the big screen couldn't resist the Wheat Thins charm! Remember Clarice Starling in "The Silence of the Lambs"? Those satisfying crunches were Wheat Thins whispering their story.
And who could forget their record-breaking feat? In 2013, Wheat Thins built a chain of crackers so long, it stretched over 874 feet! A crunchy monument to the power of snacking together.
A Snacking Star is Born: In 1947, Nabisco welcomed a friendly newcomer to the snack world – Wheat Thins! Back then, they wore the "diet cracker" label proudly, boasting a simple recipe with big flavor.
Health became a friendly neighbor, and Wheat Thins embraced it. No cholesterol, no high fructose corn syrup – just a promise of pure, wholesome snacking.
The world's a palette, and Wheat Thins wanted to paint it with taste! Ranch, Smoky BBQ, Sundried Tomato & Basil, Sweet Onion – each flavor a new adventure for your senses.
Wheat Thins aren't just solo snackers; they're team players! Coats for chicken, crusts for pies, toppings for salads – their crunchy spirit shines in countless recipes.